There’s more to basketball than meets the eye, and it’s about a lot more than just dribbling a ball up the court. For the average WNBA player, the game comes with constant evaluation, physical therapy, intense training, practices, styling sessions, press conferences, post-game interviews, and the inevitable travel.
Between a packed season schedule, the playoffs, mandatory appearances, award shows like the ESPYs, and, for someone like Sabrina Ionescu, even the Met Gala, players often find themselves on private jets more often than on the ground.
That’s why Away has partnered with Ionescu in the first-ever collaboration between a WNBA player —the New York Liberty— and a luggage brand. This partnership highlights that you can travel in style without compromising on durability. The right luggage needs to be dependable through constant packing, stuffing, banging, tossing, and reopening, sometimes even carrying something as priceless as a championship-winning jersey.
It’s no surprise that as the WNBA continues to grow, so does the visibility, equity, and intention behind every brand partnership. This multi-year collaboration is a reflection of that progress.
Through this partnership, Away and Sabrina Ionescu will debut a limited-edition collection in 2026, reimagining Away’s signature silhouettes through the lens of a player’s perspective. The collaboration will also outfit the entire New York Liberty team with brand-new, thoughtfully designed luggage.to see everyone’s reactions, they were all super grateful. As for Natasha, only she can answer that!
