Justin Bieber Shares His & Hailey’s ‘Bieber Family’ Values for Son Jack Blues

The unit is focused on faith, innovation and making others “feel like they can fly.”

Justin Bieber and Hailey Bieber attend OBB Media’s Grand Opening of OBB Studios on January 14, 2023 in Hollywood, California.

Justin Bieber and Hailey Bieber attend OBB Media’s Grand Opening of OBB Studios on January 14, 2023 in Hollywood, California. Jerritt Clark/Getty Images

Justin Bieber and Hailey Bieber know exactly which values they hope to model for their 1-year-old son, Jack Blues.

In an Instagram post on Monday (Sept. 15), the pop star shared a photo of the code of ethics he hopes to abide by with his wife and son as they raise their family. Typed out on a framed white sheet of paper titled “The Bieber Family,” the first of 10 rules dictates, “We value Rest as Worship.”

The rest of the list emphasizes the importance of longevity, sustainability and serving humanity, or “making people feel like they can fly,” in the Bieber household. One rule reads, “We value INNOVATION and moving the human experience forward,” while another says, “We value Generosity and graciously giving time, money and respect to people on our path.”

The list ends with the Bieber family’s mindset toward others. “We value HUMAN beings and believe in their dignity and eternal worth.”

The post comes shortly after Justin and the Rhode founder’s son celebrated his 1st birthday this past August. On Instagram at the time, Hailey shared a photo of herself and her firstborn and wrote, “1 year of you my beautiful boy. Happy 1st Birthday Jack Blues, you are joy personified.”

Both Hailey and Jack have been key parts of the rollout for Justin’s Swag albums, the first of which dropped in July followed by a sequel earlier in September. The Canadian singer appeared with his family in heartwarming visuals that appeared on city billboards to promote the surprise releases of both albums, which marked his first full-lengths since 2021’s Justice.

And on one Swag track, “Go Baby,” Justin sings directly about his wife. “That’s my baby, she’s iconic/ iPhone case, lip gloss on it,” he chirps proudly, referencing Hailey’s Rhode products.

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